Empowering Better Financial Outcomes For Everyday Americans

We facilitate financial solutions to meet the needs of everyday consumers. Whether it’s credit for day to day expenses, important purchases, replacing a car, or managing the complexities of healthcare, we enable the tools that help consumers manage their financial well-being.* They’re good people — dreamers, achievers and entrepreneurs, and they take their commitments seriously. They need a partner. We are here to help.

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What makes us different

Our solutions help banks meet customers’ on-the-go lifestyles, along with the transparency and flexibility they demand, by offering the right product, at the right time, at the right place, the right way. Banks use our experience and technology to empower consumers with the right tools to help them with their financial needs.

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Everyday consumers

Everyday consumers comprise a vast market — almost a third of the U.S. population. These consumers are living paycheck to paycheck with less than perfect credit and have limited to no savings. They include young professionals, middle class families and empty nesters approaching retirement. By partnering with banks, we impact a highly diverse audience with critical financial needs.

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Helping consumers for more than 25 years

Atlanticus, having been in business for over 25 years, has helped service $26 billion in loans to over 18 million consumers by enabling lending partners to create quality products that help the financially underserved. The general-purpose products offered by our lending partners help with everyday life expenses, such as a trip to the grocery store or replacing a car battery. Also, private-labeled credit products and car dealer solutions help businesses provide quality credit solutions to their customers.

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I love using my Fortiva Credit Card and being updated on what I’ve spent and what’s available. I would definitely recommend Fortiva Credit Card to anyone wanting to reestablish their credit.

Tracey A

They were very generous with the limit amount they gave us. “Thank you” to them for being so kind. We truly appreciate the opportunity to be able to purchase what we needed for our home improvement projects.

Cindy D

Fortiva was easy to work with and I was approved instantly. The loan terms were clear and simple, you have your own online account and setting up payments was a breeze.

Moe F

Fortiva has been great! Low payment plan that works within my budget. They gave me a great starting credit line. Now, I’m able to get the equipment I needed to have as a sound professional.

Deimos C


Invest in a purpose driven company focused on enabling financial solutions for the financially underserved